Norton vs Avast | The ONLY Comparison You Should Read in 2018

The number of malicious programs out there continue to rise with every passing year, which means it becomes imperative that you use an antivirus software – at least a free version if not a premium one – to not only shield your computer against malware but also safeguard your digital activities.

It goes without saying that malicious files can cause a lot of damage to you and your computer; they can steal your sensitive data, corrupt your other software, hijack your important files for ransom, cause your computer to malfunction, and more.

Norton (also called Norton by Symantec) and Avast both are well-known antivirus software companies that offer different security suites (plans) for your digital safety.

At times, it becomes a difficult task to decide which software and plan you should choose for your computer. So, this ultimate guide will give you an overview of what features are included in different security suites offered by Avast and Norton, as well as how both software stack up against each other in terms of protection, system impact, cost, and more.

Before delving into details, let’s look at different security suites Avast and Norton offer.

Norton Antivirus Suites
Norton AntiVirus Basic (Windows only)
Norton Security Standard (Windows & Mac)
Norton Security Deluxe (Windows & Mac)
Norton Security Premium (Windows & Mac)
Avast Antivirus Suites 
Avast Free Antivirus (Windows only)
Avast Internet Security (Windows only)
Avast Premier (Windows only)
Avast Ultimate (Windows only)
Avast Security (Mac only)
Avast Security Pro (Mac only)

If you’re in a rush and only want to see the final summary of this ultimate Norton vs. Avast comparison, see this infographic:

Norton vs. Avast Comparison Infographic

Norton vs. Avast Comparison

Short Verdict

Avast offers more in terms of security-related features as well as extra utilities than Norton’s security products. Both software pack excellent malware protection, but Norton returns too many false positives (according to AV-Comparatives’ recent report).

Let’s begin with the detailed comparison…

What is Included in Avast’s Antivirus Suites?

Avast Free Antivirus is one of most comprehensive (and popular) free security solution available in the market. It not only provides all the essential security-related features but also includes several bonus utility tools that most other antivirus companies charge for, such as WiFi Inspector (checks for vulnerabilities in your home network), Silent Mode for interruption-free experience, and a password manager.

It will also allow you to create a rescue disk to crush hard-to-remove malicious infections and also has a browser plugin cleanup option.

Software Updater, which is also part of Avast’s freeware, tells you which of your software are outdated, but you’ll have to update them yourself. Email and web browsing protection are also incorporated in the free plan.

With Avast Antivirus Pro, you get everything in the free plan plus Sandbox (lets you test and play with potentially dangerous files in an environment separate from your PC), a Real Site feature (protects against fake websites and hackers), premium customer support.

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Next up is Avast Internet Security — the company’s most popular suite. It includes an advanced firewall, an Anti-spam filter to provide safety against phishing and junk emails, an extra layer of protection against ransomware, along with all the features included in the “pro” plan.

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Avast Premier adds webcam protection (prevent hackers from spying on you), Data Shredder for permanent deletion of sensitive files so no one can recover them, and automatic apps update feature.

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Avast Ultimate includes everything in the ‘Premier’ plan plus Cleanup Premium (lets you speed-up your system performance by cleaning junk files), a VPN, and Avast Passwords Premium.

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Features included in Avast Security Suites

Note: All the Avast utility tools are available as separate downloads and can be purchased separately. You can also avail the free trial versions of all utilities.

Each member of the Avast family will allow you to run the following scans: full scan, smart scan, file/folder specific scan, and boot-time scan (checks for malware before the Windows loads up).

Avast also offers two browser plugins: Online Security and SafePrice. The former warns you about dangerous websites and blocks those involved in phishing while the latter is an online price comparison and coupon code finder tool.

Note that all of the above suites only work with Windows. Avast offers two separate antivirus products for Mac platform: Avast Security and Avast Security Pro.

Much like Avast Free Antivirus, which only works on Windows, Avast Security has more or less the same features and is completely free, too. It allows you to run different types of scans, and also offers web shield (blocks dangerous downloads and prevents malware infections), email shield (protects against malware-infected email attachments), and a WiFi scanner.

Avast Security Pro exposes WiFi intruders and adds a ransomware shield to make sure that none of your personal files and folders can be encrypted.

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What is Included in Norton’s Antivirus Suites?

Unlike Avast, Norton doesn’t offer a freeware. Instead, it offers Norton AntiVirus Basic, which includes protection against spyware, viruses, identity theft, and other online threats. It effortlessly removes hard-to-remove malicious infections and also protects you on social media sites.

But note that Norton AntiVirus Basic is only available for Windows platform.

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Norton Security Standard takes protection to the next level; it includes a smart firewall to police your home network, premium support, and a 100% refund guarantee if Norton experts fail to “keep your device(s) virus-free.” With a single subscription, this plan protects one PC and one Mac or mobile device.

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With Norton Security Deluxe, you get everything in the ‘standard’ plan plus a web portal to manage all of your devices at one place and protection for up to 5 devices (that can be PCs, Macs, tablets, and mobile devices). Other useful features included in this plan are a disk optimizer, a file cleanup tool, and a startup manager (lets you manage which files run at the computer startup).

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Norton Security Premium suite adds Family Premier (enables you to set different parental control features for your children), automatic backup of selected files from up to 5 family devices, and a 25 GB cloud storage.

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Features included in Norton security suites

Note: Norton utility tools, such as Family Premier, Online 25GB Backup, Computer Tune-up, WiFi Privacy, are all available as separate downloads, and can be purchased separately. You can also avail the free trials of most utilities.

Norton Boot Recovery tool (available as a free separate download) allows you to create a rescue media to crush malware that prevents computer start-up. Norton also offers a silent mode that suspends signature updates and notifications.

Out of the four extensions that Norton offers, only two of them are handy — Identity Safe, which is a free password manager, and Security Toolbar (protects against scam websites and identity theft).

Surprisingly, none of the Norton security suites include tools that have become common in antivirus products like a home-network scanner, a file shredder, a software updater, a hardened web browser, or VPN. Also, Norton doesn’t offer webcam protection in any of its plans.

So, it’s clear that Avast provides more security-related features and extra utility tools than Norton if you do a side-by-side comparison of all the four security suites both companies offer.

Norton vs Avast: Which Software Provides Better Protection?

Like most of the other antivirus software, Avast and Norton also use signature-match detection, which checks files against a huge database of known malware, and heuristic monitoring (checks for behavioral attributes of software) to detect all sorts of known and unknown malware. Anything that seems suspicious is sent to cloud servers and is added to the malware library if found to be dangerous upon further examination.

Usually, all the security suites of antivirus products use the same detection engine to detect and sniff out malware.

To see which of the two software provides better protection, I’ll look at their performance in the recent independent lab tests conducted by AV-Test and AV-Comparatives – two reputable institutes that regularly test the performance of various antivirus on different levels.

According to AV-Test most recent tests, which were conducted on Windows 10 platform in September and October 2017, Avast and Norton both received perfect results; they both blocked 100% of the attacks when tested against 202 samples of zero-day malware and 9,797 samples widespread malware in both months – earning an “excellent” 6/6 star rating from the security experts. (See this and this for detailed reports.)

Avast and AVG's protection test report on Windows 10

Similar tests when conducted on Windows 7 in July and August in 2017, Avast blocked 99.0% of zero-day malware in July and 100% in August when tested against 198 samples in both months. Against widespread malware, it protected against 99.9% and 100% of the 10,973 samples in both months respectively. Norton, on the other hand, scored a perfect 100% in both months against both types of malware samples. Both products received 6/6 rating in these tests. (See this and this for detailed reports.)

Avast and AVG's protection test report on Windows 7

Avast/AVG’s protection test report on Windows 7

Norton's protection test report on Windows 7 by AV-Test

Norton’s protection test report on Windows 7 by AV-Test

Now, let’s see how both products fared in AV-Comparatives’ tests.

In AV-Comparatives most recent real-world protection test, which tested various antivirus products against real-world conditions, Avast AV-Comparitives real-world protection test awardsreceived an excellent “ADVANCED +” award because of its great protection rate of 99.6 and a low wrongly blocked score (which was calculated based on how many times the software wrongly blocked clean files/websites) of 11.

Norton, however, didn’t qualify for the top status. Its protection rate was near AV-Comparatives Real-World Protection ADVANCED awardperfect at 99.9% but its wrongly blocked score was higher, at 20, which means it secured a slightly lower “ADVANCED” status in the real-world protection test.

In AV-Comparatives’ malware protection test, Avast once again received “ADVANCED +” award as its protection rate was 99.99%, only returned 9 false positives (i.e. wrongly identifying clean software as malware).

On the other hand, Norton’s results in this test were poor. Its protection rate was great, at 99.99%, but it returned 275 false positives, a remarkably high number. It received the lowest “TESTED” status in the malware protection test.

AV-Comparitives malware protection test awardsAV-Comparatives Malware Protection Test TESTED awardSo, it’s evident that Avast not only detects malware at a great efficiency but also returns very few false positives.

Norton vs Avast: Which Product Puts Less Impact on System?

It is imperative that antivirus should not only provide great protection against malware but also shouldn’t eat up too much of system resources.

Back in the day, Norton was known for making computers sluggish, but that’s not the case anymore.

AV-Test’s recent “performance” study looked at the average influence of different antivirus products on computer performance by carrying out common tasks like launching websites, installing and downloading applications, copying of files, and more.

Norton received a great overall rating of 5.5/6 stars. (The results are expressed in terms of percentage slow-down on a standard and a high-end computer).

Norton's performance test report on Windows 10 by AV-Test

And here’re the results of the same study with Avast installed.

Avast Performance Test Results by AV-Test

Note: These tests were conducted in Sep-Oct 2017 on Windows 10. The same tests when conducted on Windows 7 platform in July-Aug last year saw similar results.

AV-Comparatives also conducted a similar study where they tested the impact of different antivirus solutions by carrying out different tasks AV-Comparitives performance test awardslike file copying, archiving/unarchiving, installing/uninstalling apps, launching apps, browsing websites, and more.

Avast’s impact score was 8.9, while Norton touched a slightly better 8.7 mark. Both software were awarded “ADVANCED +” rating in this test.

So, it’s clear that neither Avast nor Norton will significantly slowdown your computer, but it has to be said Norton is slightly better in terms impacting the system.

Norton vs Avast: Which Products Provides Better User Experience?

Norton’s clean and bright user interface hasn’t changed in the recent years. When everything is okay, you’ll see “you’re protected” written next to a green check mark, which quickly changes to a red cross when you’re under threat.

It has four tabs arranged in a horizontal menu – Security, Identity, Performance, and More Norton. There’re links to Report Card (gives you an overview of Norton’s activities), Setting, and Help in the top bar. At the bottom, there’s information about your subscription status, with a link to subscribe.

Security tab, which is the default window, lets you run different types of scans, update malware definitions, access protection history, and turn on/turn off advanced options. Identity covers web protection features, identity safe vault, and a password generator.

Performance tab contains features like disk optimizer, startup manager, system graph and a file cleanup option, while More Norton enables you to manage your devices and add more features.

Norton's Interface as seen on Windows 10

Avast’s dark interface looks modern and elegant, but it may come across as a little more complicated and overwhelming when you compare it with Norton’s interface.

It has a vertical menu on the left that has the following tabs: Status, Protection, Privacy, and Performance tabs.

Status, which is the default home page, shows protection status, with the green color representing “everything is fine” and the red color signaling a problem. The other three tabs neatly open submenus that contain relevant features associated with each tab.

At the bottom-left, there’s a link which takes you to the settings page, and on top of that lies an “Upgrade” button.

If you’re using the free version, you’ll see that many premium features are locked. Also, Avast shows unobtrusive ads in its free plan.

Avast's Interface on Windows 10

Overall, Norton’s product provides a better (and cleaner) user experience than Avast’s.

Norton vs Avast: Which Software is Less Expensive?

First, let’s see the prices of Norton’s security suites.

Norton Security Product Price / Device(s) covered
Norton AntiVirus Basic (Get it) $29.99/year (1 Device)
Norton Security Standard (Get it) $39.99/year (1 Device)
Norton Security Deluxe (Get it) $49.99/year (5 Devices)
Norton Security Premium (Get it) $54.99/year (10 Devices)

Now, let’s look at the prices of Avast’s solutions.

Avast Security Suites Price / Device(s) Covered
Avast Free Antivirus (Get it) Free
Avast Pro Antivirus (Get it) $49.99/year (1 Device)
Avast Internet Security (Get it) $59.99/year (1 Device)
Avast Premier (Get it) $79.99/year (1 Device)
Avast Ultimate (Get it) $119.99/year (1 Device)
Avast Security (Get it) Free
Avast Security Pro (Get it) $59.99/year (1 Device)

Avast’s security suites are a touch expensive than Norton’s. Also, you can protect multiple devices with a single license of Norton Security Deluxe and Norton Security Premium.

Norton vs Avast: Which is More Popular?

Avast claims to have a user base of 400 million, but it includes AVG users too since they both belong to the same company. On the other hand, Norton’s community is speculated to be just over 50 million — considerably lower that Avast’s.

OPSWAT’s most recent antivirus market share report shows that Avast leads the overall market share by 19%, followed by ESET and Malwarebytes with 14.03% and 12.73% respectively. Norton, interestingly, didn’t make it to the list of top 10 antivirus products in terms of market share.

Another way to judge which of the two products is more popular is to look at the social numbers. Avast has 4.1 million Facebook fans while Norton’s numbers are just over 1.3 million. On Twitter, Avast has 182K followers as opposed to Norton’s 157K.

So, it’s clear that Avast not captures a bigger market share but is also more popular.

Final Thoughts

There’s no denying that Norton’s antivirus products put a little impact on system performance, and its malware scanner is incredibly good at eradicating anything slightly dangerous, but it must be mentioned that it also returns too many false positives.

Also, Norton offers very few extra utility tools that have become commonplace tools in most modern antivirus products like Avast or Avira.

Additional Notes

Is there anything I’ve stated incorrectly or missed something? Feel free to let me know in the comments’ section.

Also, as you can guess, it took me a while to write this comprehensive Avast vs. Norton comparison. You can return the favor by mentioning it on your website or sharing it on Facebook, Twitter, or wherever you like 😉

Full Disclosure: We are a professional review site that believes in being transparent with our audience. Some of the links in this posts are affiliate links, which means we may receive a small commission if you purchase through our links — at absolutely no extra cost to you. In fact, you may end up saving money if you make a purchase through our links as we regularly receive special deals and discounts from the companies we promote.

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Umair Anwar

Umair Anwar has helped several online companies grow their influence and revenue by implementing strategies and tactics that actually work. He is an internet marketer and a technology buff.

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4 Responses

  1. Dick S. says:

    A lot to digest between the two!


    Excelente trabalho Sr. Umair.
    Muito obrigado em compartilhar, foi muito útil.

  3. akash says:

    Got to know about the new ransomware. my norton antivirus is protecting me 365 days without any interruption so i am not worried about the new ransomware.

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